by Cyndi Lauren | Aug 22, 2019 | communications, content mapping, development and fundraising, donors, fundraising, membership, messaging, Nonprofit operations
How do you guide visitors through, your members, donors and prospects; what paths can they follow to arrive where you want them to, as a member, donor or volunteer? There is an easy way to set up planned ways to talk to your people that takes them through logical...
by Cyndi Lauren | Sep 25, 2018 | communications, development and fundraising, fundraising, Making Money, messaging, Nonprofit operations
What is Giving Tuesday?? ?GivingTuesday started 7 years ago to kick off the holiday fundraising season. It is the Tuesday after Thanksgiving, following the original Black Friday and Cyber Monday.? When Is Giving Tuesday?: November 27, 2018 Can anyone participate?...
by Cyndi Lauren | Aug 13, 2013 | Commentary, communications, Emergency Planning, Protecting Yourself, Strategic Planning
Empathically, yes! The new kid on the block for bad news has been social media, but we still seem to give a lot of weight to stories that arrive via more traditional media; the TV, newspaper and magazines. What would you do if your cause was given national network...
by Cyndi Lauren | Aug 6, 2013 | Commentary, communications, Emergency Planning, Nonprofit operations, Protecting Yourself, Strategic Planning
First off, this problem should very rarely be a surprise. It is imperative that you monitor social networks, the biggies being Facebook, Twitter, and Linked-In. Pay attention to the nature of the comments and remarks being posted on a regular basis. Like all the...
by Cyndi Lauren | Oct 12, 2012 | Commentary, communications
This is the second of 5 posts that deal with the kind of ?hand waving? response you often get from people who have never actually run a non-profit. You can read the introduction and first answer here. Answer No.2 Set up a Facebook page for your organization. Make good...